AI Insights · Timothy · April 2025
Top 5 iOS Decoration Games in Europe: Q1 2025 Performance
Explore the performance trends of the top 5 decoration games on iOS in Europe for Q1 2025, including revenue, downloads, and active users.
In the first quarter of 2025, the top decoration games on iOS in Europe demonstrated varied performance trends in terms of revenue, downloads, and active users. Here's a detailed look at each app's journey during this period.
Gardenscapes
Published by Playrix, Gardenscapes saw its weekly revenue peak at around $1.9M in the first week of January, with a slight decline towards the end of March, finishing at approximately $1.6M. Downloads started strong at 159K, reaching a high of 231K mid-January before tapering off to 115K by the end of the quarter. The app maintained a robust active user base, peaking at about 2.9M in early March.
Homescapes
Another offering from Playrix, Homescapes experienced a steady weekly revenue, starting at $1.3M and closing the quarter at $1M. Downloads saw a consistent decrease from 133K in early January to 50K by the end of March. The app's active users hovered around 2.4M at the start of the quarter, gradually declining to 1.9M.
Travel Town - Merge Adventure
Published by Moon Active, Travel Town - Merge Adventure recorded a weekly revenue high of $1.1M at the start of the quarter, stabilizing around $877K by the end. Downloads remained relatively stable, starting at 97K and ending at 74K. The app's active users slightly fluctuated, peaking at 579K in February.
Seaside Escape®: Merge & Story
From Microfun Limited, Seaside Escape®: Merge & Story began the quarter with $580K in weekly revenue, ending with a slight decrease to $493K. Downloads showed a downward trend from 88K to 14K by March’s end. Active users decreased from 363K to 275K over the quarter.
Toca Boca World
Toca Boca World, by Toca Boca AB, started with a weekly revenue of $465K, dipping to $384K by the quarter's close. Downloads also declined, from 121K to 79K. Active users decreased from 2.3M at the beginning of the quarter to 1.9M.
These insights are derived from Sensor Tower's comprehensive data analysis, providing a clear picture of the top decoration games' performance trends in Europe. For more detailed insights, visit Sensor Tower's platform.